Weight-Free Public Health Messages

Public HealthIt’s become popular in recent years to act as if “public health” means making fat people’s heath the public’s business, or at least that most public health messaging should include some kind of fat=bad element.  When I talk to people who are healthcare providers they often insist that it’s impossible to talk about public health without talking about obesity.  I disagree.  I think that we can have a complete discussion of public health without ever discussing weight, and I think it would be far superior to what we are doing now.

There are times when a discussion about weight might be indicated – like if there are large fluctuations in weight without explanation, or if a prescription is dosed by weight.  I don’t think there is any need to discuss weight in general public health messaging at all, but I get a lot of push-back on this.

Before I get too far into this, the usual disclaimers apply about health and size acceptance.

The first argument that I typically get is that weight loss makes people healthier and we need to get the word out.  Since public health messaging needs to be evidence-based, there are a couple of problems with this.  The first is that, based on the evidence that exists, there isn’t any reason to believe that more than a tiny fraction of people can achieve long term weight loss.  And the fact that some people survive jumping out of a plane without a working parachute does not make “Don’t use a parachute” a responsible public health message.   In fact, by far the most likely outcome of a weight loss attempt is weight gain so even if someone believes that being thinner will make people healthier, the fact that we don’t know how to get that done means that “lose weight” is not an appropriate public health message. Similarly, even though levitating would be help people with knee issues (since floating will take the pressure right off the knees) suggesting that people jump off their roof and flap their arms really hard isn’t an appropriate public health message because – much like weight loss – we have no evidence to suggest that it will work.   And let’s remember that there’s only about a 5% greater chance of losing weight than of successfully levitating. Also, there is no study that shows that those who maintain weight loss long term are healthier than they would have been – the idea that losing weight makes you healthier long term is a hypothesis, not a conclusion.

Another common argument  I get is that companies are specifically manufacturing processed food that manipulates our brains into always wanting more food and never being satisfied without giving us nutrition, and that it’s important  to let people know that those foods exist and may promote obesity.

I think that you can tell people the truth about foods without tagging on the “fat bogey man” message, and that it would be both more ethical and more effective.  Suggesting that part of the population should make choices in an effort not to look like another part of the population is highly problematic and creates an environment where people are encouraged to stereotype and shame others for how they look which isn’t super healthy for anyone.  Also, there aren’t separate healthy and unhealthy foods for fat people and thin people.  If someone believes that a food is not healthy, then it’s not healthy for anyone. It’s not as if highly processed chemically manipulative foods are healthier for people who can eat tons of it and not gain weight.  I think that an effective public health message would be to let people know that companies are trying to manipulate their brain chemistry to make them buy more food, and let them decide if that’s ok with them, not tell them not to eat this food because it might put them into a class of people who are being actively stigmatized and oppressed, thereby reinforcing that stigma and oppression.

Finally is the notion that fat people aren’t aware that they are fat and/or aren’t concerned enough about being fat so we have to tell people to worry about their weight.

To this I can only ask “What in the hell are these people talking about?”  All of this FAT IS BAD EVERYBODY PANIC public health messaging has done one thing well – it has successfully stigmatized fat bodies.  Not only isn’t this supported by the evidence, it’s actually contraindicated by it.  Peter Muennig from Columbia has found that “The difference between actual and desired body weight was a stronger predictor than was body mass index (BMI) of mental and physical health.”  The truth is that we will never know how much healthier fat people could be if we weren’t constantly shamed and stigmatized, until society stops shaming and stigmatizing us.  So how about we roll the OMGDEATHFAT messaging back and try something else?

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Published in: on March 6, 2013 at 11:16 am  Comments (17)  

17 CommentsLeave a comment

  1. I read this entry via my Yahoo mail, and right alongside it was an advertisement for WWs with Ms Hudson flexing her guns and quoting, “I’m still going strong and still loving Weight Watchers”. I always find it comically ironic, particularly on my FB wall where I am ALWAYS encouraging body acceptance, HAES, et al…and the adverts on the side pop up with, “Lose weight now!…One tip to cut 30 pounds of belly fat!…Dr Oz’s secrets!…Want to lose weight fast? Here’s how..!”

    • I get those alot on my fb wall… I take the time to click on the drop down arrow and identify it as offensive and against my beliefs.. or whatever wlll get them to stop. They do for awhile… then gradually rotate back in.

      Funny thing, I actually feel empowered by hiding those ads and telling FB they are offensive and against my beliefs. Its a small thing, but I do like that.

      • Ditto!

      • I do that! I usually mark them ‘offensive’, but occasionally lately I’ve been marking them ‘other’ and giving an actual reason. Something simple like ‘Keep your body hate off my page!’, or a response to the ad itself. Examples just from today:

        ’95% of fad diets don’t work’…(recommending some ‘eating plan’ with the implication that that would work)
        My response: ’95+% of ALL diets don’t work. You are a diet. Get off my page.’

        ‘Get leanier, get healthier, get happier…’
        My response: ‘Am happy. Get leaner? Get stuffed.’

        People have told me I should get Adblocker, but some of the ads are for things I am interested in. And besides…it’s helpful feedback for these companies, right? :)

        • “You are a diet. Get off my page.”

          I love this. May I steal it?

      • *By ‘some of the ads’ I mean some of the non-diet ones, of course. I’ve picked up some cool craft and writers’ sites that way.

      • Me too. I tag them as “misleading”

      • It’s crazy, I somehow didn’t notice I could hide them. I just went and hid a few! To include quaker, since they support the Biggest Loser. I made sure to hit other and actually explain my reason for wanting to hide them.
        I feel so powerful!

      • I’m not on FB that often, but have definitely seen these ads. I didn’t realize I could take the time to identify them as offensive or other so I could keep them off my page. I’m going to give this a try. Thanks!

      • I hide them, too. I check “misleading” as the reason I’m not interested in that ad.

    • I get these on my Facebook wall, along with invitations to join very intolerant religious and political pages. Oh, and “Leer at Hot Women” pages. Ah, how well they (don’t) know me!

      • I’d leer at hot women…*snrk*

        Just kidding…;-)

  2. “It’s not as if highly processed chemically manipulative foods are healthier for people who can eat tons of it and not gain weight.”

    Thank you!! I keep trying to explain this to people. Pretty basic, right? But it is surprising the number of people who do not get this!

  3. “We will never know how much healthier fat people could be if we weren’t constantly shamed and stigmatized, until society stops shaming and stigmatizing us.” Amen! Amen! AMEN!

  4. If people are truly concerned about “Health” and can tell the difference between that and “Aesthetics” then we might actually get a real conversation going about how we can help people who want to improve their health regardless of their weight. Thanks for pushing for this distinction.

  5. “Eating a variety of fruits and vegetables is good for your body.”

    “Regular, ability-appropriate exercise can help keep you strong and flexible.”

    See what I did right there? I wrote two things about health that are both accurate and entirely weight-neutral.

    What’s so hard about that?

    • Yep. Or there was another great discussion thread on a different site I visit talking about framing public health issues in terms of access (which I know Ragen has also done on her blog):

      “Everyone should have access to a wide variety of foods, along with forthcoming and unbiased information about those foods and about nutrition.”

      “People should access to physically, financially, and emotionally safe spaces that facilitate appropriate movement options for a wide variety of people.”


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