I was watching an episode and a women came on to talk about her business. According to her story (and just for you I went back to listen to this again and get the quote exactly right):
Several years ago I attended a Christmas Party and I discovered that two ladies at the party that I had met referred to me as chubby. So I began to take diet pills.
What with the who now? You read that right and I didn’t leave anything out of the quote – she heard that two people she had JUST MET called her chubby so she went out and bought diet pills.
I’m all for people making whatever choices they want about their own health and I respect her choice, but I do think it’s worth it to note that we live in a world where someone goes from getting second-hand knowledge of being called chubby by perfect strangers to taking diet pills.
Ok, so it turns out that the pills had side effects (shocking, I know) and so she stopped taking them. The one day
I began to re-apply my lipgloss in the rear view mirror… and I thought oh my gosh, I wonder if there’s a smell or an herb or something that you can put in a lipgloss that may help to curb my appetite”
Long story short, she developed a lip gloss that you smell and then apply and it’s supposed to help you lose weight.
What followed made me endlessly happy:
A shark asked her if she had any clinical trials.
She said “I’ve spoken to an FDA attorney to ensure that what I’m talking about [pause[ in talking about [product name] as a cosmetic is that it enhances the appearance of women”.
A shark followed up and asked if she could put a sign up in a store that said “Lose weight” .
She responded “No, that’s exactly what I won’t say but what I will say is that I invite my customers to try the product for themselves”.
I did a little research and it turns out that her main ingredient was judged not safe enough by big pharma (the people who were comfortable putting a diet pill on the market with a label warning that you should wear dark pants and bring an extra pair to work because of anal leakage). That wasn’t on the show – it’s just a fun bonus fact for you readers.
There was some sad (at least sad to me) news. So far she has $44,000 in sales.
At $28 a tube (nope, you read that right $28 magical lipgloss) that’s a little over 1,500 tubes.
Happily (at least happily to me) she did not get funding from the sharks.
I looked it up online and she is now selling it 2 for $19.99 with a “7-day detox kit” which includes “nutrition guide, 12 min exercise video, and subconscious mindset audio”. She’s also billing herself as a motivational speaker.
With that I return to my original question. Is the fact that someone can sell $44,000 of a “weight loss” product with absolutely no proof of efficacy, using marketing that is legally required NOT to say that it causes weight loss, proof that the OMGDeathFatPanic has actually become a fatpocalypse, or is it just stupid?
I’ll leave it for you to decide. I’m going to go squeegee my third eye and apply brain bleach until I forget all about this.